Connect your channels.
Point Echo at your sermon video source (YouTube to start) and grant access to the Facebook Page you want to post to. Two clicks each.
For small and mid-sized churches
Echo turns one service into a consistent week of social posts your church will recognise as its own voice. One short approval on Monday is all it asks of you.
How it works
Point Echo at your sermon video source (YouTube to start) and grant access to the Facebook Page you want to post to. Two clicks each.
We transcribe the service, find four short clips a typical congregant would lean in to hear, and draft a caption in your church's voice — not a marketing-speak imitation.
One queue. Each clip with a video preview and editable caption. Approve, edit, or skip. Echo schedules the rest of the week.
Voice
Most AI-for-church products write captions that sound like advertising. Echo is built on the opposite principle: surface the sermon's own words and the actual life of the church, and let those speak for themselves. No hype, no performance, no emoji confetti.
That conviction is wired into the prompt that picks every clip and drafts every caption. You can tune it further with a short voice profile — tradition, formality, lexicon — but the floor is the same for everyone: the pastor and the congregation are the voice. Echo just helps a few more people hear it.
Pricing
$25 /mo
$45 /mo
Covenant United Methodist Church (Austin) is Echo's design partner and runs free in perpetuity. Church #2 onboarding starts after Covenant's first month of live runs.
About
Echo is a Wroot Labs product. Wroot Labs builds quiet software for the church — Circuit (church management), Chapel (multi-tenant SaaS), Fairshare (apportionment planning), Book the Church (space rental). The founder, Wilson Pruitt, is the pastor of Covenant United Methodist Church in Austin, Texas.
That matters here because Echo's hardest problem isn't engineering — it's voice. A caption that sounds like a brand is worse than no caption at all. Echo is designed by someone who has to live with its output every Sunday morning, in a congregation that would quietly stop sharing the posts if they didn't ring true.
Get on the list
We're onboarding one new church at a time after Covenant's first live month. Drop your email and we'll let you know when there's room. No marketing emails in the meantime — just the one you're waiting for.